L’OREAL PARIS

TALK YOUR WORTH

PRODUCTION: PLACE OF LB

“BECAUSE I’M WORTH IT”

L’ORÉAL PARIS CELEBRATES STATEMENT FOR WOMEN, STILL RELEVANT 50 YEARS ON,

AT EXCLUSIVE SYDNEY EVENT

Celebrating the woman behind the iconic tagline, Ilon Specht

Brought to life in new film by two-time Oscar-winning director, Ben Proudfoot

Four-word manifesto that still serves today as a call to action for continued change.

Guests experienced a grand red-carpet arrival and were immersed in the brand’s 110+ years of history

in a bespoke heritage display.

Following the screening, L’Oréal Paris Woman of Worth and actor Madeleine Madden, best known

for her role as Egwene al’Vere in The Wheel of Time (Season 3 premiered on Prime Video on March

13th), and fellow L’Oréal Paris Woman of Worth, journalist, podcaster, and author Jessica Rowe

AM, launched the TALK YOUR WORTH series, dedicated to empowering all women to recognise and

celebrate their worth.